A pithy comic strip about life, love, lust and puthy cats.

Est. 1985

Extra, Extra!

Not that I blame them

By Jimmy Johnson

1994-08-23-instant-coffee.giftodays-aj.jpg

I like to do topical humor, humor based on things happening in the culture at the time. It gives the illusion I’m hip. However, there’s an inherent drawback in that sort of joke. This 1994 cartoon refers to a series of television commercials for a brand of instant coffee. The commercials featured the same yuppie man and the same yuppie woman getting acquainted over a cup of Joe, each commercial advancing their dialog and setting the stage, soap-opera style, for a later commercial, so that all of America was supposed to be on tenterhooks, wondering if these cloying goofballs would wind up in the sack. The commercials worked: people noticed them. Of course, without me telling you all this, the above comic strip makes no sense at all today.

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